App Store Optimization Guide: Part 3

Now that we’ve discussed the important textual and visual content that you need to incorporate in the app you’re building, we’ll move to another important step – Conversion Optimization. Step 3: Optimizing Your Conversion Rate and A/B Testing What is CRO?       CRO stands for Conversion Rate Optimization. It’s a process of increasing your app’s…

March 13, 2019 | by

App Store Optimization Guide: Part 2

In Part 1 of the App Search Optimization Guide, we tackled the importance of Keyword Research as the start of ASO SEO. Let’s do a quick recap: There are free Keyword Tools that you can use such as Google Keyword Planner, UberSuggest or the free ASO Keyword Tool to come up with a good list…

March 12, 2019 | by

App Store Optimization Guide: Part 1

SEO Guide for Mobile Apps As advertisers move away from traditional advertising using television, radio and print to newer and more obtrusive channels that digital marketing has to offer, there is more money to be had by app developers from ad revenue. The more app installs you get, the higher your chances of earning a…

March 11, 2019 | by

Andromo Monthly Payment Plans

We’re excited to tell you that we’ve launched monthly payment plans. To select monthly payments, log into your Andromo account and click on Subscription Plans in the right sidebar. On the pricing page that comes up next, click the toggle as shown in the image below to view the monthly payment options. Select your plan…

March 4, 2019 | by

Making Apps for 5G

5G is finally here! We’ve waited a long time for it. The biggest benefits are better data speeds and extremely low latency. This opens up a whole new world of possibilities to create apps that exploit interconnectivity. Multiplayer gaming, augmented reality and virtual reality applications are the earliest benefactors, as we saw at MWC19 in…

March 1, 2019 | by

Create a mobile app development agency with Andromo

Andromo powers a lot of small and medium-sized mobile app development businesses. Most of them are owned by individual developers with little or no technical skills and they are rocking it! Ten years ago it would have been impossible to do this but with Andromo, the opportunity is yours too. Our developers make apps for…

February 28, 2019 | by

Update from #MWC19

#MWC19 is up to a great and busy start. Our team from Andromo is in Barcelona to bring you all the action. We’ve already seen some breakthrough launches by big names like Samsung, Huawei, Lenovo, Nokia and more. Huawei and Samsung are keeping the new folding phones in glass cages like Mona Lisa at #MWC19…

February 26, 2019 | by

Influencer marketing under scrutiny

Last year, Mediakix reported that the online influencer marketing industry is going to be worth $5-$10 billion by 2020. For perspective, Google’s ad revenue for 2017 was $93 billion. Influencers have gained quite a lot of steam, but their campaigns are difficult to measure. Influencer Marketing coming under scrutiny The FTC and law enforcement agencies…

February 18, 2019 | by

Getting Found in the Play Store

So you’ve created a beautiful app and are ready to show it to the world. You won’t get downloads just by uploading your it to the Play Store. You need to make sure people can find it. There are over 2.9 million apps in the Play Store. App Store Optimization, or ASO, is the key…

February 15, 2019 | by

Are ads coming to WhatsApp?

WhatsApp is a very popular messaging app. It’s one of the first truly end-to-end encrypted messaging apps. Users love it for its no ad policy and security. There is no third party and all messages are stored on the user’s device. Nothing stays in WhatsApp’s servers. This year, however, Facebook might start showing ads on…

February 14, 2019 | by