Making Apps for 5G

5G is finally here! We’ve waited a long time for it. The biggest benefits are better data speeds and extremely low latency. This opens up a whole new world of possibilities to create apps that exploit interconnectivity. Multiplayer gaming, augmented reality and virtual reality applications are the earliest benefactors, as we saw at MWC19 in…

March 1, 2019 | by

Create a mobile app development agency with Andromo

Andromo powers a lot of small and medium-sized mobile app development businesses. Most of them are owned by individual developers with little or no technical skills and they are rocking it! Ten years ago it would have been impossible to do this but with Andromo, the opportunity is yours too. Our developers make apps for…

February 28, 2019 | by

Update from #MWC19

#MWC19 is up to a great and busy start. Our team from Andromo is in Barcelona to bring you all the action. We’ve already seen some breakthrough launches by big names like Samsung, Huawei, Lenovo, Nokia and more. Huawei and Samsung are keeping the new folding phones in glass cages like Mona Lisa at #MWC19…

February 26, 2019 | by

Influencer marketing under scrutiny

Last year, Mediakix reported that the online influencer marketing industry is going to be worth $5-$10 billion by 2020. For perspective, Google’s ad revenue for 2017 was $93 billion. Influencers have gained quite a lot of steam, but their campaigns are difficult to measure. Influencer Marketing coming under scrutiny The FTC and law enforcement agencies…

February 18, 2019 | by

Getting Found in the Play Store

So you’ve created a beautiful app and are ready to show it to the world. You won’t get downloads just by uploading your it to the Play Store. You need to make sure people can find it. There are over 2.9 million apps in the Play Store. App Store Optimization, or ASO, is the key…

February 15, 2019 | by

Are ads coming to WhatsApp?

WhatsApp is a very popular messaging app. It’s one of the first truly end-to-end encrypted messaging apps. Users love it for its no ad policy and security. There is no third party and all messages are stored on the user’s device. Nothing stays in WhatsApp’s servers. This year, however, Facebook might start showing ads on…

February 14, 2019 | by

Mobile Advertising is Reshaping the Industry

Mobile advertising is a prized marketing tool, but when mobile phones were first introduced, it was not even on the radar. In 1973, Martin Cooper, then a senior engineer at Motorola, made a phone call to a rival company and informed them he was speaking from a mobile phone. He changed how we communicate forever…

February 13, 2019 | by

The Rise of Digital Identity

Digital identity is now as important as any other conventional personal identification document. As a lot of our day to day transactions migrate online, the need for a secure and verifiable digital identity is now more evident than ever before. Our banking, housing, taxes, and even shopping are all managed online. Like every other innovation,…

February 12, 2019 | by

Will foldable smartphones fail like Google Glass?

In November 2018, the first ever commercial foldable smartphone called “FlexPai” by Royole was launched. It beat all the big brands to the red carpet, but the quality of their product is debatable. We’ll wait to see what the big name brands come up with. We know that Samsung is set to release a foldable…

February 8, 2019 | by

The 4th Industrial Revolution: The Age of Artificial Intelligence

Personalized online shopping has been making inroads with the aid of artificial intelligence for some time now, but now more than ever, the whole industry is experiencing a wholesale shakeup with the coming of voice recognition shopping. Amazon is leading the way with Alexa and others such Google and Facebook are racing to get a…

February 5, 2019 | by